As Ned Sherman mentioned during the “Riding the Pony” session,
The Innovator’s Dilemma is one of Donna’s favorite books. The book explains how large and successful companies that dominate their industries stumble by focusing innovation exclusively on their clients’ current needs (“sustaining innovation”) rather than their clients’ future needs (“disruptive innovation“) as well. This short video book summary covers why it is difficult for most incumbents to adopt disruptive technologies, products, and services, and what it means for both large organizations and startups. A goal of our Firm is to identify and innovate not just to meet our clients’ existing needs, but their future needs as well.